Overview
With increased economic uncertainty, businesses need
better tools for analyzing complex “what-if” scenarios that can have a
significant impact on strategic and financial plans. Oracle Crystal
Ball helps decision makers manage risk and variability through
spreadsheet-based Monte Carlo simulations, time series regressions,
real options analysis and other predictive modeling.
Users can create dynamic models, charts and reports and integrate them
into existing Oracle EPM and BI applications, including Hyperion
Planning and Essbase.
Product History
Crystal Ball was originally introduced in 1986
by Decisioneering, Inc, allowing users to easily integrate Monte Carlo
simulations into spreadsheets. The product was originally intended for
use in capacity planning, new project evaluation, capital investment
analysis, Six Sigma and other operational analytics areas. The company
grew modestly until the mid-1990s, as Crystal Ball became more widely
used and product functionality was gradually extended to include a
wider variety of risk and optimization simulations.
From 1998 – 2006, Decisioneering was ranked by Deloitte & Touche as
one of the top 50 fastest growing technology companies in Colorado.
This caught the eye of Hyperion as the company looked for ways to
introduce more predictive analytical capabilities into its performance
management product stack, specifically Hyperion Planning.
Decisioneering was subsequently acquired by Hyperion, shortly before
the Oracle acquisition in 2007.
Oracle offers several versions of Crystal Ball, including an Enterprise
Performance Management edition aimed to tightly integrate with existing
Oracle EPM and BI applications. Crystal Ball is currently used by 85%
of Fortune 500 companies.
Strengths / Benefits
- Powerful, fast simulations - built in predictive modeling, forecasting and optimization simulations are easy to run for any level of business user.
- Collaborative analysis - with the integration of Oracle EPM Workspace, users can share models, charts and reports across the organization.
- EPM integration - use Smart View to pull data from Hyperion Planning or Essbase analytical cubes and link to existing Crystal Ball models.
- Extend planning
- create more accurate forecasts by running historical data through
time regression models and even saving results as separate Planning
scenarios.
- Enterprise-wide use - use Crystal Ball
beyond classic EPM and BI areas, such as capacity planning, inventory
optimization, resource allocation and supply chain management.
Resources